There are many different terms for backlinks, and I’ll explain the different terms and their meanings.

Link Juice
Used to refer to the value of a hyperlink or backlink to a particular website or page.

Link juice is usually delivered when a link is posted from a particular website or post to our site

This method helps you increase your search engine ranking.

The higher and better quality backlinks are, the more link juice is delivered.

Follow link
It’s an easy-to-see link at the moment, and by default, all links have a follow function.

This follow link will give you link juice and you can increase your search ranking on that website.

No follow link
Unlike the follow link, the no follow link does not provide link juice on websites or posts

It also doesn’t contribute significantly to search engine rankings.

User-generated content link (UGC link)
It refers to a link in the same form of content as a user-generated comment.

It is not being collected by Google and search robots.

Anchor Text / Link Text
This text can also be understood as a keyword, and it is usually written in blue in the hyperlink, meaning a clickable text.
This anchor text optimization has a great effect on making it highly ranked in a particular keyword search ranking.


For example, on a website or post, “Find out more” or a specific keyword is underlined in blue
If there is a function to connect to a specific link, it is anchor text.

Sponsored link
It means selling links for advertising or for a fee, and Google does not collect those links.


Internal link
It refers to a link that moves from one page to another within the same website.

Example: What is a backlink?

External link
It refers to a link that moves from one website to another as opposed to an internal link.

Low quality link
Most links from spam or automation sites are low-quality links.

These low-quality links are cheap and easy to get, but they certainly have a huge negative impact on the web page rankings.

High quality link
Unlike low-quality links, it refers to links that do not have spam and have a good impact on the ranking of web pages, not those obtained from automation sites.

Linking root domains
Simply put, it refers to the number of backlinks that connect from the domain to that website.
No matter how good the quality is and how many backlinks you have, if the backlink is from a single domain, it will not have much effect on the top exposure of the search engine.

We’ve learned about 11 representative terms among backlink-related terms. If you have any questions about terms, please contact SEOHELPKEY at any time.

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